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  1. Home
  2. TradFi
  3. Ticker
  4. AAPL
  5. Vs
  6. GOOGL

Apple Inc. (AAPL) vs Alphabet Inc. (GOOGL)

See how Apple Inc. and Alphabet Inc. differ across market data and performance, so you can decide which asset best fits your strategy.

$333.74
NasdaqGS
Apple Inc. is one of the world’s largest companies, offering a broad portfolio of hardware and software products for both consumers and businesses. The iPhone accounts for the majority of Apple’s revenue, while products such as the Mac, iPad, and Apple Watch are built around the iPhone as the centerpiece of a wide-reaching software ecosystem. Over time, Apple has expanded its offerings with new services and applications, including streaming video, subscription bundles, and augmented reality. The company designs its own software and semiconductors, while relying on manufacturing partners such as Foxconn and TSMC to produce its devices and chips. Slightly less than half of Apple’s sales are generated through its flagship retail stores, with most revenue coming indirectly through partnerships and distribution channels.
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$346.77
NasdaqGS
Alphabet Inc. is a holding company that wholly owns Google, one of the world’s largest internet businesses. Based in California, the company generates just under 90% of its revenue from Google Services, with advertising sales representing the clear majority. In addition to digital advertising, Google Services includes revenue from subscription offerings such as YouTube TV and YouTube Music, platform sales and in-app purchases through the Play Store, and hardware products including Chromebooks, Pixel smartphones, and smart home devices like Chromecast. Google Cloud contributes about 10% of Alphabet’s total revenue. The remainder comes from investments in emerging technologies and businesses, including self-driving cars through Waymo, health initiatives via Verily, and internet access services such as Google Fiber.
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Key Metrics Comparison

Apple Inc.AAPL
Market Cap
$4.902T
Price
$333.74
24h Change
+0.14%
24h Volume
$63.33M
Employees
166,000
Shares Outstanding
14,681,140,000
Alphabet Inc.GOOGL
Market Cap
$4.231T
Price
$346.77
24h Change
-2.17%
24h Volume
$29.85M
Employees
194,668
Shares Outstanding
5,824,000,000

Category Performance

Visual comparison across key categories. Ring fill represents relative strength or share between the two assets.

Market Share

Share of combined market cap

Market Share
AAPL
53.7%
GOOGL
46.3%

Volume Share

Share of combined 24h volume

Volume Share
AAPL
68.0%
GOOGL
32.0%

24h Performance

Price change over last 24 hours

24h Performance
AAPL
0.14%
GOOGL
-2.17%
Price Comparison
Apple Inc.
Alphabet Inc.