Cisco Systems, Inc. (CSCO) vs Meta Platforms, Inc. (META)

Cisco Systems, Inc. is the world’s largest provider of networking equipment and ranks among the largest software companies globally. Its core businesses include networking hardware and software, where it holds leading market positions, as well as cybersecurity software such as firewalls. The company also offers collaboration solutions, including its Webex suite, and observability tools. Cisco primarily relies on third-party manufacturers and maintains a large sales and marketing organization of 25,000 employees across 90 countries. In total, the company employs about 80,000 people and markets its products worldwide.

Meta Platforms, Inc. is the world’s largest social media company, reaching nearly 4 billion monthly active users globally. Its core business, known as the Family of Apps, includes Facebook, Instagram, Messenger, and WhatsApp. Users rely on these platforms for a wide range of activities, from staying connected with friends and following public figures to operating digital businesses at no cost. Meta monetizes its ecosystem by using customer data generated across its apps to sell advertising to digital marketers. Although the company has invested significantly in Reality Labs, that segment still represents only a small portion of Meta’s total revenue.