Alphabet Inc. (GOOGL) vs Palantir Technologies Inc. (PLTR)

Alphabet Inc. is a holding company that wholly owns Google, one of the world’s largest internet businesses. Based in California, the company generates just under 90% of its revenue from Google Services, with advertising sales representing the clear majority. In addition to digital advertising, Google Services includes revenue from subscription offerings such as YouTube TV and YouTube Music, platform sales and in-app purchases through the Play Store, and hardware products including Chromebooks, Pixel smartphones, and smart home devices like Chromecast. Google Cloud contributes about 10% of Alphabet’s total revenue. The remainder comes from investments in emerging technologies and businesses, including self-driving cars through Waymo, health initiatives via Verily, and internet access services such as Google Fiber.

Palantir Technologies is an artificial intelligence, data analytics, and automated decision-making company that helps organizations improve efficiency through data-driven operations. It serves commercial customers through its Foundry platform and government clients through Gotham. Palantir works exclusively with organizations in Western-allied nations and maintains the right to decline engagements it views as contrary to Western values. Founded in 2003, the company became publicly traded in 2020.