Marriott International, Inc. (MAR) Price and Market Data

Marriott International operates approximately 1.8 million rooms across about 30 hotel brands. As of the end of 2025, luxury accounted for roughly 10% of total rooms, premium represented 42%, select-service made up 46%, and midscale contributed 2%. Marriott, Courtyard, and Sheraton are its largest brands, while Autograph, Tribute, Moxy, Aloft, and Element reflect its newer lifestyle offerings. Managed and franchised properties accounted for 99% of total rooms as of Dec. 31, 2025, with North America representing 61% of the portfolio. Management, franchise, and incentive fees generate the vast majority of the company’s revenue and profitability.