Philip Morris International Inc. was formed from Altria’s international operations in 2008 and markets cigarettes and reduced-risk products, including heated tobacco sticks, vapes, and oral nicotine products, primarily outside the United States. Following its 2023 acquisition of Swedish Match, a leading producer of traditional oral tobacco products and nicotine pouches mainly in the US and Scandinavia, PMI holds a strong position in smokable products and also owns the Iqos and Zyn brands, which lead their respective categories in heated tobacco and nicotine pouches across most markets. The company also owns the Veev vape brand.