Figure Heloc (FIGR_HELOC) vs Ondo (ONDO)

This project is building the foundational protocol layer for institutional debt markets on blockchain. Powered by Provenance Blockchain, Figure Connect and Figure Markets are transforming the way loan assets are originated, traded, and settled. Figure Connect functions as a primary market for credit—standardizing and tokenizing debt assets such as HELOCs and private credit into composable on-chain formats. Figure Markets acts as a secondary trading venue, enabling 24/7 settlement of these digital loan assets through decentralized custody, with support for both crypto and fiat on/off ramps. Together, they offer an integrated protocol for real-world asset finance, with deep roots in the lending ecosystem.

Ondo Finance (Ondo) is a decentralized finance (DeFi) protocol that aims to bridge the gap between the world of traditional finance and the cryptocurrency ecosystem. The platform provides access to real-world financial assets (RWA), such as U.S. Treasury bills or corporate bonds, through tokenization on the blockchain. In other words, a real-world asset is represented in the form of one or more tokens issued on Ethereum, which investors can hold and that offer recurring returns.